Surviving kit 2012-part 1

So there is global recession.It can dramatically change the context of thinking.

When times are good, you flow with the current.You are really not bothered about sharpening your skills as you are too busy enjoying good times.Bad times or recession in this case, can be a catalyst to reconsider our options and talents.It drives you to expand your thinking.

Common sense says that during tough times,your competition also is in retreat mode-and all war manuals tell us that the best time to attack or expand your base is when enemy is retreating.Quick expansion during this time can assure you victory at half the cost.

So take your chance now.Expand your area of operation,spend more on marketing,introduce new products.Bold action is not only essential, it is the survival tool for 2012. just do it.

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