Stop Choosing Between Bots and Humans—You Need Both
I recently had a long conversation—with a chatbot. It was fast, polite, and didn’t try to sell me a webinar. Impressive. But when I asked a tricky question, I got ghosted… by a robot.
That’s when it hit me: in WhatsApp marketing, automation is great—until it isn’t.
Chatbots are the unsung heroes of instant replies and 3 a.m. customer service. They scale like a dream and don’t need coffee breaks. But let’s face it—when things get emotional, confusing, or messy (aka human), nothing beats a real person.
The trick? Don’t choose. Combine.
Let bots handle the predictable stuff—FAQs, order tracking, appointment booking. And when the conversation gets complex or high-stakes, cue the humans. A hybrid model keeps things efficient and personal.
Think of it like a great party: bots are the friendly greeters; humans are the ones who actually dance.
Want to make your WhatsApp marketing smarter and warmer? Start blending brains with heart.
If you want us to help you with WhatsApp broadcasting and chatbot automation, please send a message to us on Whatapp ,and we shall help you tp transform your businees.
Or just call Hemant on +9199200 18430
About the author: Hemant is the Founder & CEO of branding and marketing firm ”Neeti Brand Accelerator” in Mumbai.
He is a brand strategist and has worked with more than 100 brands during last two decades. He is also mentor and coach to SMEs and startups.
His new techno-marketing venture “Avissa Connect” provides solutions for WhatsApp and Chatbot marketing to Business Owners.
You can visit the website www.neeti.biz. You can contact him at hemant@neeti.biz
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