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New Brands Can Change the Rules and Win Big
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Unveiling MRF: The Unstoppable Tire Empire That Conquered the World
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Influencer marketing
Launch Ready? 7 reasons to let Influencers Turn Up the Heat in India! In the fast-paced, ever-evolving world of marketing, it seems influencers have become the Swiss Army knives of brand engagement—versatile, multi-functional, and sometimes a little quirky! As brands gear up for their pre-launch campaigns, the question arises: why should we consider influencers? Here…
Less is More: Why Giving Fewer Choices Can Boost Your Sales
Giving more choices to customers may work against you Take your younger child or an infant to an ice cream parlour or restaurant, if you really want to torture them. They have to make a choice, and that’s one thing they hate. Would chocolate chip or coffee ice cream be better? The burger or the…
Harnessing the Power of Storytelling in Marketing
Introduction In the fast-paced, information-saturated world we live in, capturing consumer attention is an increasingly daunting task for marketers. Traditional advertising falls short as people are bombarded with endless promotional messages. But there’s a powerful tool that has been used since ancient times to engage, inspire, and persuade: storytelling. Storytelling marketing merges the art of…

